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Make bath time soothing and fun with Pyunkang Yul Kids & Baby Shampoo – Sweet Orange. Designed for delicate or sensitive scalps, this low‑pH, sulfate‑free formula gently cleanses while hydrating with five types of hyaluronic acid, ceramides, and six natural oils. Enriched with botanical extracts like honeysuckle, centella, mugwort, and camellia, it calms redness and itch without harsh chemicals. The gentle sweet orange aroma creates a refreshing yet subtle sensory experience that won’t overwhelm little noses. 

How to Use

1. Pump a small amount into wet hands.

2. Gently massage into scalp and hair.

3. Rinse thoroughly with warm water.
   Use daily as part of your child’s bath routine.

Ingredients Spotlight

• Citrus Aurantium Dulcis (Orange) Peel Oil – Uplifting citrus scent 

• Hyaluronic Acid (5 types) – Multi-depth hydration 

• Botanical Extracts – Centella asiatica, mugwort, honeysuckle, camellia for calming care 

• Natural Oils – Jojoba, macadamia, avocado, argan, sweet almond, sunflower to nourish and protect

Specs & Features

• Skin & Hair Types: Safe for newborns, infants, kids, and sensitive scalps

• Free From: Sulfates · Parabens · Phthalates · Artificial fragrance/color

• Formulated: Hypoallergenic, dermatologist-tested, EWG-verified

Gentle cleanse. Clear skin. No drama.

Formulated by the trusted Korean Pyunkang Oriental Medicine Clinic, the Pyunkang Yul ACNE Facial Cleanser is a soft, foaming cleanser made specifically for acne-prone and sensitive skin. It removes excess oil, impurities, and dead skin without stripping your skin barrier—leaving it fresh, balanced, and calm.

 Why We Love It:

• Mild Yet Effective – Removes dirt and buildup while being gentle enough for daily use

• Reduces Breakouts – Infused with salicylic acid and herbal extracts to help unclog pores and control acne

• Soothing Formula – With Centella Asiatica and Tea Tree Leaf Extract to calm redness and inflammation

• Balanced pH – Helps maintain the skin’s natural barrier and moisture balance

• Sensitive-Skin Friendly – Free from artificial fragrance, colorants, parabens, and alcohol

 How to Use:

Use morning and night. Dispense a small amount, lather with water, and gently massage onto face. Rinse thoroughly and follow with toner and moisturizer.

Wake Up to Glass Skin in Just One Night

Turn bedtime into a spa-like ritual with this viral overnight peel-off mask designed to deeply hydrate, firm, and smooth your skin while you sleep.

The Medicube Collagen Night Wrapping Mask glides on as a cooling gel and dries into a clear, cling-film–like layer that seals in powerhouse actives like hydrolyzed collagen, hyaluronic acid, niacinamide, ceramides, and adenosine. In just one use, it delivers visible plumping, firmness, and radiant glow by morning.

Why We Love It

• Overnight firming & hydration: Clinically shown to increase elasticity by 31%, 24-hour hydration by 25%, and improve firmness in as little as two weeks.

• Glass-skin glow fast: Allure editors call it a "quiet achiever" that delivers bouncy, dewy results even on sensitive skin. 

• Easy peel-off experience: Applies as a smoothing gel, dries to perfection, and peels off in one piece.

• Derm-friendly formula: Clean, fragrance-free, and tested for low irritation formula safe for all skin types, including sensitive & postpartum skin.

How to Use

1. After cleansing and toning, apply an even layer to dry skin.

2. Relax and let it dry completely (about 15–20 minutes).

3. Leave on overnight, then peel off in the morning.

4. Use 1–3 times weekly as a weekly treat or event prep.
   

Perfect For

• Dry, dull, or aging skin

• Prepping for big events or self-care nights

• Post-travel/postpartum dehydrated skin

• Busy moms craving radiance without fuss

Brighten dull skin and fade dark spots with the ANUA Niacinamide 10% + TXA 4% Serum, a powerful yet gentle Korean serum designed to improve uneven skin tone. With a high concentration of 10% Niacinamide, this serum helps regulate excess sebum, minimize the look of pores, and strengthen the skin barrier.

Enriched with 4% Tranexamic Acid (TXA), it effectively reduces hyperpigmentation, post-acne marks, and discoloration for a clearer, radiant complexion. The lightweight, fast-absorbing texture makes it suitable for daily use without irritation, even on sensitive skin.

 Key Benefits

• Brightening Care – Fades dark spots and hyperpigmentation with Niacinamide + TXA.

• Pore & Sebum Control – Minimizes pores and balances oil production.

• Barrier Strengthening – Improves skin’s resilience and reduces irritation.

• Lightweight Texture – Non-sticky, suitable for daily use, morning and night.

 How to Use

After cleansing and toning, apply 2–3 drops to the face and gently pat for absorption. Follow with moisturizer. Use sunscreen during the day for best results.

 Perfect For

• Dark spots & post-acne marks

• Uneven skin tone

• Large pores & oily skin

• Bright, healthy glow

Clear skin, the gentle way – K-dermatology approved.

Say goodbye to breakouts with Pyunkang Yul Acne Cream, formulated by a trusted Korean clinic specializing in sensitive skin. This lightweight, gel-type moisturizer calms, hydrates, and strengthens acne-prone skin without clogging pores or causing irritation.

Perfect for teens and adults alike, this cream is your go-to for restoring a healthy skin barrier while keeping blemishes at bay

Why We Love It:

• Soothing Relief – Centella Asiatica and White Willow Bark Extract calm redness and irritation fast

• Non-Comedogenic Moisture – Hydrates without heaviness or pore-clogging ingredients

• Balance & Control – Helps regulate excess sebum and prevent future breakouts

• Barrier Repair – Niacinamide and herbal extracts help reinforce skin’s natural defenses

• Sensitive-Skin Safe – Free from alcohol, artificial fragrance, parabens, and mineral oil

How to Use:

After cleansing and toning, apply a small amount evenly to the face. Gently pat in until fully absorbed. Use morning and night for best results.

Hydrate, tone, and firm in one simple swipe.
Medicube’s PDRN Pink Collagen Toning Gel Toner Pads are soaked in a bouncy gel-type essence packed with Salmon DNA (PDRN), Collagen Complex, and Niacinamide to revitalize and restore skin. Each pad helps improve elasticity, deliver deep hydration, and refine uneven tone for a plumper, brighter complexion.

Unlike regular toner pads, these have a cooling gel texture that calms irritation, reduces redness, and leaves skin feeling fresh and dewy. Perfect for morning or night, these pads prep your skin for the next steps in your routine while giving a gentle toning boost.

 Key Benefits:

• Elasticity & Firmness: PDRN (Salmon DNA) supports skin repair and boosts resilience

• Brightening: Niacinamide evens tone and restores radiance

• Hydration: Collagen & Hyaluronic Acid replenish and lock in moisture

• Soothing: Cooling gel essence calms tired or sensitive skin

How to Use:

1. After cleansing, take one pad and gently sweep across your face, avoiding the eye area.

2. Pat in remaining gel essence until absorbed.

3. Use daily as a toner step or apply pads as a 5-minute soothing mask.

Suitable For:

✔️ Tired, dull, or dry skin
✔️ Fine lines & early signs of aging
✔️ Sensitive skin needing a calming boost

Say goodbye to redness and irritation —

• Anua Azelaic Acid 10 Serum

• Anua Hyaluron Redness Soothing Serum

• Korean Azelaic Acid serum

• Serum for sensitive skin

• Redness soothing serum

this lightweight serum soothes, hydrates, and evens skin tone.

Calm, hydrate, and brighten your skin with ANUA Azelaic Acid 10 Hyaluron Redness Soothing Serum, a lightweight Korean skincare serum designed for sensitive and redness-prone skin. Formulated with 10% Azelaic Acid, it helps reduce irritation, soothe inflammation, and improve uneven skin tone while keeping breakouts at bay. Infused with 5 types of Hyaluronic Acid, it deeply hydrates and plumps skin for a smoother, glowing complexion.

This gentle yet effective serum absorbs quickly without stickiness, making it perfect for daily use. With a vegan and cruelty-free formula, free from parabens, alcohol, and artificial fragrance, it’s a clean beauty essential for calming and strengthening your skin barrier.

✨ Key Benefits

• Reduces redness and irritation with 10% Azelaic Acid

• Improves uneven skin tone and texture

• Provides deep hydration with multi-molecular Hyaluronic Acid

• Strengthens skin barrier against environmental stress

• Lightweight, fast-absorbing serum suitable for sensitive and acne-prone skin

💧 How to Use

After cleansing and toning, apply 2–3 drops evenly over the face and gently pat until absorbed. Follow with moisturizer. Use sunscreen during the day.

✔ Perfect For

• Redness-prone & sensitive skin

• Acne-prone and uneven skin tone

• Lightweight daily hydration

Soothe and refresh your skin with Anua’s bestselling Heartleaf 77 Soothing Toner, a K-beauty cult favorite loved for its calming and hydrating power. Made with 77% Heartleaf Extract harvested in Korea, this gentle toner helps reduce redness, balance oil and moisture, and strengthen your skin barrier for a healthy, radiant complexion.

Why You’ll Love It

•  Calming Care – Heartleaf extract is known for its anti-inflammatory and antibacterial properties, making it perfect for sensitive and acne-prone skin.

•  Lightweight Hydration – Instantly absorbs without stickiness, leaving your skin feeling refreshed and hydrated.

• Strengthens Skin Barrier – Helps protect against daily irritation and environmental stressors.

• Clean & Vegan Formula – Free from parabens, alcohol, artificial fragrance, and cruelty.

How to Use

After cleansing, apply toner to a cotton pad or directly onto your hands and gently pat onto skin. Follow with serum and moisturizer for best results. Use morning and night.

Perfect For

✔ Sensitive skin
✔ Acne-prone skin
✔ Everyday hydration and soothing

Meet your new everyday essential for calm, deeply moisturized, happy skin — Atopalm MLE Face Cream. Powered by Atopalm’s signature MLE® technology, this gentle yet effective cream strengthens the skin barrier and keeps both baby and mama protected from dryness, irritation, and environmental stress.

✔ Moisturizing & Protecting Formula
Infused with 5 essential amino acids, this lightweight cream delivers deep hydration while reinforcing the skin’s natural barrier. It shields sensitive skin from external irritants and keeps moisture locked in.

✔ Low-pH for Gentle Care
With a pH level similar to healthy skin, this cream supports optimal balance without irritation. Even rough, dry patches feel smoother and softer with consistent use.

✔ MLE Technology for Barrier Repair
Atopalm’s patented Omega-Ceramide-16 and Lipimoide help restore and strengthen damaged or weakened skin barriers. Ideal for dry, sensitive, eczema-prone little ones .

✔ Nourishing & Skin-Vitalizing
Vitamin E and B5 work together to soothe, smooth, and brighten the skin.
Mom Tip: Apply a small amount around the eyes to boost hydration and elasticity.

✔ Safe, Hypoallergenic, and EWG Green Rated
Formulated with all EWG Green ingredients and free from 10 harmful chemicals. Safe for sensitive skin types — even those prone to eczema, redness, or rosacea.

And the best part? The travel-friendly 35ml tube is perfect for diaper bags, handbags, and on-the-go hydration whenever you need it.

Rebuild, hydrate, and plump your skin with ANUA PDRN Hyaluronic Acid Capsule 100 Serum, a Korean skincare innovation packed with PDRN (Polydeoxyribonucleotide) and Hyaluronic Acid capsules. This serum promotes skin regeneration, deeply moisturizes, and helps reduce fine lines while restoring elasticity.

The micro-capsule technology bursts upon application, delivering fresh hydration and anti-aging benefits directly into the skin. Lightweight and non-sticky, it absorbs quickly, leaving skin smooth, radiant, and firm. Suitable for sensitive and dry skin, it strengthens the skin barrier and improves overall resilience.

 Key Benefits

• Regenerating Care – PDRN supports skin renewal and healing.

• Deep Hydration – Hyaluronic Acid capsules deliver long-lasting moisture.

• Firming & Plumping – Improves elasticity and reduces signs of aging.

• Barrier Strengthening – Protects skin against dryness and irritation.

 How to Use

After cleansing and toning, apply 2–3 drops evenly over the face. Pat gently until capsules are absorbed. Follow with moisturizer.

 Perfect For

• Dry, dehydrated skin

• Loss of elasticity & firmness

• Fine lines & early aging concerns

• Sensitive skin needing extra care

Melt away makeup, sunscreen, and impurities with SKIN1004 Madagascar Centella Light Cleansing Oil, a lightweight yet powerful Korean cleansing oil. Enriched with pure Centella Asiatica extract from Madagascar, this gentle formula soothes and hydrates while effectively dissolving dirt, sebum, and even waterproof makeup.

With a silky, non-greasy texture, it rinses off easily without leaving residue or clogging pores, making it perfect for sensitive and acne-prone skin. This first step in your double-cleansing routine helps maintain a healthy skin barrier while keeping your skin soft, refreshed, and balanced.

 Key Benefits

• Deep yet Gentle Cleansing – Removes makeup, sunscreen, and impurities without stripping skin.

• Centella Soothing Care – Calms irritation and strengthens skin barrier.

• Lightweight Texture – Non-greasy and comfortable for daily use.

• Suitable for All Skin Types – Especially great for sensitive, oily, and acne-prone skin.

 How to Use

Pump 1–2 times onto dry hands, gently massage onto dry face to dissolve makeup and impurities. Add a small amount of water to emulsify, then rinse thoroughly. Follow with a water-based cleanser.

 Perfect For

• Daily gentle cleansing

• Sensitive & acne-prone skin

• Makeup and sunscreen removal

Bring back firmness, bounce, and radiance to your skin with Medicube’s PDRN Pink Collagen Capsule Cream. Formulated with PDRN (Polydeoxyribonucleotide), a premium ingredient known for its regenerative and anti-aging properties, this rich cream deeply nourishes and helps repair the skin barrier.

Each pink capsule bursts upon application, delivering a potent blend of collagen, peptides, and hydrating agents that improve elasticity, reduce fine lines, and restore a youthful glow. With continuous use, skin feels plumper, smoother, and more resilient.

The lightweight yet moisturizing texture makes it suitable for both day and night, leaving your skin comfortably hydrated without greasiness.

Key Benefits

• Firming & Elasticity – PDRN and collagen capsules support skin regeneration and boost elasticity.

• Anti-Aging Care – Helps reduce fine lines, wrinkles, and dullness.

• Hydration & Barrier Repair – Provides deep moisture while strengthening skin barrier.

• Youthful Glow – Improves overall radiance and texture.

 How to Use

After cleansing and toning, apply a small amount evenly over the face. Massage gently to melt the capsules into the skin. Use morning and night.

Perfect For

• Anti-aging & firming care

• Dry, dull, or mature skin

• Strengthening and repairing the skin barrier

Description:
Etude SoonJung pH 6.5 Whip Cleanser is a gentle, whipped-cream textured cleanser designed for sensitive skin. Its mildly acidic formula, enriched with soothing micro-bubbles, provides a deep yet moisturizing cleanse that calms and protects irritated skin.

Formulated with Panthenol to strengthen the skin barrier and Madecassoside to soothe and defend against external stressors, this cleanser is perfect for daily use. The pH 6.5 balanced formula ensures a mild, friction-free cleanse, making it an excellent choice for those with delicate skin.

Refresh and revitalize your scalp with the Growus Sea Salt Therapy Shampoo, a mineral-rich scalp-care solution that delivers a spa-like cleanse right at home. Formulated with natural sea salt, seawater, and marine extracts, this shampoo gently exfoliates, removes buildup, and balances excess oil, leaving your scalp fresh and your hair light, voluminous, and full of shine.

Infused with niacinamide, walnut shell powder, and marine botanicals, it works to nourish and purify while supporting overall scalp health—perfect for busy moms who want effortless, healthy hair without complicated routines.

Key Benefits

•  Sea Salt Therapy – Deeply cleanses and exfoliates to remove impurities & buildup.

•  Niacinamide + Marine Extracts – Soothe, nourish, and refresh the scalp.

•  Healthy, Voluminous Hair – Promotes a clean scalp foundation for bouncy, shiny hair.

•  Spa-Like Experience – Gentle yet effective scalp care you can enjoy at home.

Why Moms Love It

Because when your scalp feels fresh and balanced, your whole day feels lighter.

Brighten, revitalize, and protect sensitive skin with Dr. Althea’s Vitamin C Boosting Serum.
Formulated with 63% Hippophae Rhamnoides (Sea Buckthorn) Water, this lightweight serum delivers a natural source of Vitamin C to help improve skin tone, reduce the appearance of fine lines, and restore a radiant, healthy glow.

Unlike harsh Vitamin C serums, Dr. Althea’s gentle formula is designed for sensitive skin, offering powerful antioxidant benefits without irritation. It works to boost collagen production, protect against environmental stressors, and leave your skin visibly smoother and brighter.

 Key Benefits:

•  Brightening: Evens out dull skin tone and enhances natural radiance

•  Anti-Aging: Helps reduce the appearance of fine lines and wrinkles

•  Soothing Formula: Suitable for sensitive skin, non-irritating

•  Hydration Boost: Lightweight texture absorbs quickly without stickiness

How to Use:

After cleansing and toning, apply a few drops of serum evenly over the face. Follow with moisturizer. Use daily for best results.

Suitable For:

✔️ Sensitive skin
✔️ Dull, tired-looking skin
✔️ Early signs of aging

Gentle daily cleansing with clinically proven exfoliation care.

Experience non-irritating, deep cleansing with the Molvany Hypoallergenic LHA CIS Gel Cleanser, a mild yet effective LHA-based cleanser formulated with Korean Yulpi (Chestnut Shell) Extract. Designed for daily use, it gently removes dead skin cells, impurities, and fine dust while keeping skin balanced and hydrated.

With a skin-friendly pH level and low-irritation LHA (Lipo Hydroxy Acid), this gel cleanser lightly exfoliates the skin’s surface — improving texture, tone, and clarity without dryness or tightness after washing.

 Clinically Proven Benefits (8 completed trials):
• Reduces dead skin buildup and improves skin texture
• Enhances skin tone and brightness
• Minimizes the appearance and area of pores
• Proven to remove impurities, blackheads, and fine dust
• Gentle enough for daily use and sensitive skin

Human Primary Irritation Test completed. Safe and effective for all skin types.

 How to Use

Apply a small amount to wet skin and gently massage in circular motions. Rinse thoroughly with lukewarm water. Use morning and night for clean, smooth, refreshed skin.