Explore New Arrivals - Korean Baby & Mom Essentials

Hydrate, tone, and firm in one simple swipe.
Medicube’s PDRN Pink Collagen Toning Gel Toner Pads are soaked in a bouncy gel-type essence packed with Salmon DNA (PDRN), Collagen Complex, and Niacinamide to revitalize and restore skin. Each pad helps improve elasticity, deliver deep hydration, and refine uneven tone for a plumper, brighter complexion.

Unlike regular toner pads, these have a cooling gel texture that calms irritation, reduces redness, and leaves skin feeling fresh and dewy. Perfect for morning or night, these pads prep your skin for the next steps in your routine while giving a gentle toning boost.

 Key Benefits:

• Elasticity & Firmness: PDRN (Salmon DNA) supports skin repair and boosts resilience

• Brightening: Niacinamide evens tone and restores radiance

• Hydration: Collagen & Hyaluronic Acid replenish and lock in moisture

• Soothing: Cooling gel essence calms tired or sensitive skin

How to Use:

1. After cleansing, take one pad and gently sweep across your face, avoiding the eye area.

2. Pat in remaining gel essence until absorbed.

3. Use daily as a toner step or apply pads as a 5-minute soothing mask.

Suitable For:

✔️ Tired, dull, or dry skin
✔️ Fine lines & early signs of aging
✔️ Sensitive skin needing a calming boost

Brighten, revitalize, and protect sensitive skin with Dr. Althea’s Vitamin C Boosting Serum.
Formulated with 63% Hippophae Rhamnoides (Sea Buckthorn) Water, this lightweight serum delivers a natural source of Vitamin C to help improve skin tone, reduce the appearance of fine lines, and restore a radiant, healthy glow.

Unlike harsh Vitamin C serums, Dr. Althea’s gentle formula is designed for sensitive skin, offering powerful antioxidant benefits without irritation. It works to boost collagen production, protect against environmental stressors, and leave your skin visibly smoother and brighter.

 Key Benefits:

•  Brightening: Evens out dull skin tone and enhances natural radiance

•  Anti-Aging: Helps reduce the appearance of fine lines and wrinkles

•  Soothing Formula: Suitable for sensitive skin, non-irritating

•  Hydration Boost: Lightweight texture absorbs quickly without stickiness

How to Use:

After cleansing and toning, apply a few drops of serum evenly over the face. Follow with moisturizer. Use daily for best results.

Suitable For:

✔️ Sensitive skin
✔️ Dull, tired-looking skin
✔️ Early signs of aging

Say goodbye to body breakouts with Medicube Red Acne Body Wash 2.0, a dermatologist-tested functional body cleanser specially formulated to help relieve acne-prone skin. Designed for sensitive and troubled skin, this body wash combines AHA, BHA, and PHA to gently exfoliate dead skin cells, unclog pores, and improve uneven skin texture while keeping skin hydrated and refreshed.

•  Acne Care Formula: Approved functional cosmetic for alleviating acne-prone skin.

•  Gentle & Safe: Completed skin irritation testing, making it suitable for sensitive skin.

•  Triple Exfoliation Complex (AHA, BHA, PHA): Targets excess sebum, rough bumps, and clogged pores.

•  Daily Use Friendly: Lightweight formula that cleans without over-drying.

With regular use, Medicube Red Acne Body Wash helps reduce breakouts, improve skin clarity, and leave your skin feeling smooth and healthy.

How to Use

Apply an appropriate amount onto a shower towel or directly onto wet skin. Lather and massage gently over affected areas, then rinse thoroughly with water. Use daily for best results.

Key Benefits

• Helps relieve and prevent body acne

• Exfoliates dead skin cells & impurities

• Improves skin texture and smoothness

• Gentle cleansing suitable for sensitive skin

Rebuild, hydrate, and plump your skin with ANUA PDRN Hyaluronic Acid Capsule 100 Serum, a Korean skincare innovation packed with PDRN (Polydeoxyribonucleotide) and Hyaluronic Acid capsules. This serum promotes skin regeneration, deeply moisturizes, and helps reduce fine lines while restoring elasticity.

The micro-capsule technology bursts upon application, delivering fresh hydration and anti-aging benefits directly into the skin. Lightweight and non-sticky, it absorbs quickly, leaving skin smooth, radiant, and firm. Suitable for sensitive and dry skin, it strengthens the skin barrier and improves overall resilience.

 Key Benefits

• Regenerating Care – PDRN supports skin renewal and healing.

• Deep Hydration – Hyaluronic Acid capsules deliver long-lasting moisture.

• Firming & Plumping – Improves elasticity and reduces signs of aging.

• Barrier Strengthening – Protects skin against dryness and irritation.

 How to Use

After cleansing and toning, apply 2–3 drops evenly over the face. Pat gently until capsules are absorbed. Follow with moisturizer.

 Perfect For

• Dry, dehydrated skin

• Loss of elasticity & firmness

• Fine lines & early aging concerns

• Sensitive skin needing extra care

Brighten dull skin and fade dark spots with the ANUA Niacinamide 10% + TXA 4% Serum, a powerful yet gentle Korean serum designed to improve uneven skin tone. With a high concentration of 10% Niacinamide, this serum helps regulate excess sebum, minimize the look of pores, and strengthen the skin barrier.

Enriched with 4% Tranexamic Acid (TXA), it effectively reduces hyperpigmentation, post-acne marks, and discoloration for a clearer, radiant complexion. The lightweight, fast-absorbing texture makes it suitable for daily use without irritation, even on sensitive skin.

 Key Benefits

• Brightening Care – Fades dark spots and hyperpigmentation with Niacinamide + TXA.

• Pore & Sebum Control – Minimizes pores and balances oil production.

• Barrier Strengthening – Improves skin’s resilience and reduces irritation.

• Lightweight Texture – Non-sticky, suitable for daily use, morning and night.

 How to Use

After cleansing and toning, apply 2–3 drops to the face and gently pat for absorption. Follow with moisturizer. Use sunscreen during the day for best results.

 Perfect For

• Dark spots & post-acne marks

• Uneven skin tone

• Large pores & oily skin

• Bright, healthy glow

Melt away makeup, sunscreen, and impurities with SKIN1004 Madagascar Centella Light Cleansing Oil, a lightweight yet powerful Korean cleansing oil. Enriched with pure Centella Asiatica extract from Madagascar, this gentle formula soothes and hydrates while effectively dissolving dirt, sebum, and even waterproof makeup.

With a silky, non-greasy texture, it rinses off easily without leaving residue or clogging pores, making it perfect for sensitive and acne-prone skin. This first step in your double-cleansing routine helps maintain a healthy skin barrier while keeping your skin soft, refreshed, and balanced.

 Key Benefits

• Deep yet Gentle Cleansing – Removes makeup, sunscreen, and impurities without stripping skin.

• Centella Soothing Care – Calms irritation and strengthens skin barrier.

• Lightweight Texture – Non-greasy and comfortable for daily use.

• Suitable for All Skin Types – Especially great for sensitive, oily, and acne-prone skin.

 How to Use

Pump 1–2 times onto dry hands, gently massage onto dry face to dissolve makeup and impurities. Add a small amount of water to emulsify, then rinse thoroughly. Follow with a water-based cleanser.

 Perfect For

• Daily gentle cleansing

• Sensitive & acne-prone skin

• Makeup and sunscreen removal

Bring back firmness, bounce, and radiance to your skin with Medicube’s PDRN Pink Collagen Capsule Cream. Formulated with PDRN (Polydeoxyribonucleotide), a premium ingredient known for its regenerative and anti-aging properties, this rich cream deeply nourishes and helps repair the skin barrier.

Each pink capsule bursts upon application, delivering a potent blend of collagen, peptides, and hydrating agents that improve elasticity, reduce fine lines, and restore a youthful glow. With continuous use, skin feels plumper, smoother, and more resilient.

The lightweight yet moisturizing texture makes it suitable for both day and night, leaving your skin comfortably hydrated without greasiness.

Key Benefits

• Firming & Elasticity – PDRN and collagen capsules support skin regeneration and boost elasticity.

• Anti-Aging Care – Helps reduce fine lines, wrinkles, and dullness.

• Hydration & Barrier Repair – Provides deep moisture while strengthening skin barrier.

• Youthful Glow – Improves overall radiance and texture.

 How to Use

After cleansing and toning, apply a small amount evenly over the face. Massage gently to melt the capsules into the skin. Use morning and night.

Perfect For

• Anti-aging & firming care

• Dry, dull, or mature skin

• Strengthening and repairing the skin barrier

Say goodbye to redness and irritation —

• Anua Azelaic Acid 10 Serum

• Anua Hyaluron Redness Soothing Serum

• Korean Azelaic Acid serum

• Serum for sensitive skin

• Redness soothing serum

this lightweight serum soothes, hydrates, and evens skin tone.

Calm, hydrate, and brighten your skin with ANUA Azelaic Acid 10 Hyaluron Redness Soothing Serum, a lightweight Korean skincare serum designed for sensitive and redness-prone skin. Formulated with 10% Azelaic Acid, it helps reduce irritation, soothe inflammation, and improve uneven skin tone while keeping breakouts at bay. Infused with 5 types of Hyaluronic Acid, it deeply hydrates and plumps skin for a smoother, glowing complexion.

This gentle yet effective serum absorbs quickly without stickiness, making it perfect for daily use. With a vegan and cruelty-free formula, free from parabens, alcohol, and artificial fragrance, it’s a clean beauty essential for calming and strengthening your skin barrier.

✨ Key Benefits

• Reduces redness and irritation with 10% Azelaic Acid

• Improves uneven skin tone and texture

• Provides deep hydration with multi-molecular Hyaluronic Acid

• Strengthens skin barrier against environmental stress

• Lightweight, fast-absorbing serum suitable for sensitive and acne-prone skin

💧 How to Use

After cleansing and toning, apply 2–3 drops evenly over the face and gently pat until absorbed. Follow with moisturizer. Use sunscreen during the day.

✔ Perfect For

• Redness-prone & sensitive skin

• Acne-prone and uneven skin tone

• Lightweight daily hydration

Soothe and refresh your skin with Anua’s bestselling Heartleaf 77 Soothing Toner, a K-beauty cult favorite loved for its calming and hydrating power. Made with 77% Heartleaf Extract harvested in Korea, this gentle toner helps reduce redness, balance oil and moisture, and strengthen your skin barrier for a healthy, radiant complexion.

Why You’ll Love It

•  Calming Care – Heartleaf extract is known for its anti-inflammatory and antibacterial properties, making it perfect for sensitive and acne-prone skin.

•  Lightweight Hydration – Instantly absorbs without stickiness, leaving your skin feeling refreshed and hydrated.

• Strengthens Skin Barrier – Helps protect against daily irritation and environmental stressors.

• Clean & Vegan Formula – Free from parabens, alcohol, artificial fragrance, and cruelty.

How to Use

After cleansing, apply toner to a cotton pad or directly onto your hands and gently pat onto skin. Follow with serum and moisturizer for best results. Use morning and night.

Perfect For

✔ Sensitive skin
✔ Acne-prone skin
✔ Everyday hydration and soothing

Elevate your eye-care ritual with Black Tea Time Reverse, the deluxe eye cream from Pyunkang Yul’s Black Tea collection. Its star ingredient, kombucha-fermented black tea, delivers potent antioxidant polyphenols and catechins. Added four peptides and Coptis Japonica extract support skin regeneration and soothe inflammation. Mulberry extract enhances brightness, while hyaluronic acids and ceramides lock in moisture. The creamy formula absorbs quickly, offering all-day comfort without stickiness

How to Use

After cleansing and toning, gently apply a pea-sized amount around the orbital bone. Tap with fingertips until absorbed.

Ingredients Spotlight

• Saccharomyces/Xylinum Black Tea Ferment (kombucha) – antioxidant-rich

• Copper Tripeptide‑1, Acetyl Hexapeptide‑8 – support collagen and smooth 

• Sodium/ Hydrolyzed/ Acetylated Hyaluronate + Ceramide NP – multi-layer moisture barrier

• Coptis Japonica & Mulberry Extract – calm and brighten 

• Shea Butter & Macadamia Oil – nourishing emollients

Experience instant moisture with Pyunkang Yul Quick Moisturizing Professional Hand Cream. Designed for dry, cracked hands, this fast-absorbing formula harnesses five molecular weights of hyaluronic acid for multi-depth hydration, along with Centella asiatica extract, shea and cocoa butters, and panthenol to soothe irritation and reinforce the skin barrier. Approved by the Korean Ministry of Health, this 50 ml tube is lightweight, fragrance-free, and ideal for on-the-go use .

How to Use

Squeeze a small amount onto clean hands, massage thoroughly, and continue daily activities—no wait time needed. Reapply after washing or as needed throughout the day

Ingredients Spotlight

• Five Hyaluronic Acid Types – from sodium hyaluronate to hydrolyzed hyaluronic acid for multi-depth moisture

• Centella Asiatica Extract – anti-inflammatory and barrier-supportive 

• Shea & Cocoa Butter, Panthenol – nourish and relieve dryness

• EWG-verified natural actives in an approved, safe formula

Make bath time soothing and fun with Pyunkang Yul Kids & Baby Shampoo – Sweet Orange. Designed for delicate or sensitive scalps, this low‑pH, sulfate‑free formula gently cleanses while hydrating with five types of hyaluronic acid, ceramides, and six natural oils. Enriched with botanical extracts like honeysuckle, centella, mugwort, and camellia, it calms redness and itch without harsh chemicals. The gentle sweet orange aroma creates a refreshing yet subtle sensory experience that won’t overwhelm little noses. 

How to Use

1. Pump a small amount into wet hands.

2. Gently massage into scalp and hair.

3. Rinse thoroughly with warm water.
   Use daily as part of your child’s bath routine.

Ingredients Spotlight

• Citrus Aurantium Dulcis (Orange) Peel Oil – Uplifting citrus scent 

• Hyaluronic Acid (5 types) – Multi-depth hydration 

• Botanical Extracts – Centella asiatica, mugwort, honeysuckle, camellia for calming care 

• Natural Oils – Jojoba, macadamia, avocado, argan, sweet almond, sunflower to nourish and protect

Specs & Features

• Skin & Hair Types: Safe for newborns, infants, kids, and sensitive scalps

• Free From: Sulfates · Parabens · Phthalates · Artificial fragrance/color

• Formulated: Hypoallergenic, dermatologist-tested, EWG-verified

Introducing the Pyunkang Yul Ato Lotion Blue Label, a hydrating powerhouse recognized in the Korea's Hwahae Beauty Awards 2022 as Best Baby/Body Lotion (1st place). With 5% urea as a natural moisturizing factor and gentle honeysuckle flower extract, this velvety lotion calms irritation, reinforces the skin barrier, and gently exfoliates to soften and smooth—without fragrance, alcohol, or harsh additives. Ideal for babies, children, compromised adult skin, or as a full-body treat after showering.

How to Use

Apply a generous amount to clean, dry skin. Massage in gently until absorbed. Can be used daily, for face or full body. For very dry patches, layer or apply as an overnight treatment.

Specs & Features

• Skin Types: Sensitive, dry, eczema-prone, baby skin
• Free From: Fragrance, alcohol, parabens, sulfates
• Hypoallergenic & Clinically Tested
• Clean Beauty: EWG-rated ingredients, cruelty-free

Elevate your overnight routine with K‑Secret Seoul 1988 Serum, featuring a powerful yet sensitively formulated blend of 2% Retinal Liposome (equivalent to 0.02% pure retinal) and 58% Black Ginseng extract. This Korean skincare marvel supports improved elasticity, brightens dark spots, and delivers hydration via niacinamide and macadamia oil without irritation. Suitable for most skin types, including sensitive, this serum revitalizes your complexion while you sleep.

How to Use

1. Evening routine: apply a pea-sized amount to clean, dry skin.

2. Gently massage until fully absorbed.

3. Use nighttime moisturizer on top.

4. Introduce gradually—start 1–2 times/week, then increase frequency.

5. Always follow with sunscreen during the day.

• Free From: Parabens · Sulfates · Alcohol · Fragrance · Silicones

• Dermatologist Tested & suitable for sensitive skin

Looking for a retinol that won’t upset your skin? The Heimish RX Retinol + Bakuchiol 1% Booster Oil blends the best of science and nature with 0.1% pure retinol and 0.9% bakuchiol, a plant-based retinol alternative known for its gentle anti-aging properties.

This lightweight oil-serum absorbs quickly to help improve elasticity, smooth fine lines, and restore your glow — all without the typical dryness or flaking. Ideal for sensitive or mature skin types, it delivers visible results with less irritation.

Use it alone or mix a few drops into your favorite serum or moisturizer. Just don’t forget your SPF during the day!

Key Benefits

• Dual‑action anti‑aging formula: Potent 0.9% Bakuchiol (plant-based retinol) combines with 0.1% Retinol for smoother, firmer skin with fewer lines and wrinkles

• Elasticity & hydration boost: Promotes skin firmness and plumping for a healthy, supple look .

• Fast‑absorbing, non‑greasy texture: Oil-serum consistency merges easily with moisturizers or can be used solo

• Ideal for All skin types: Including sensitive and mature skin

How to Use:

After cleansing and toning, apply 2–3 drops to face and neck. Use alone or mix with your moisturizer. Avoid eye area. Use sunscreen daily while using retinol.

Brighten. Correct. Restore.

Say goodbye to stubborn freckles, melasma, and dark spots with this Dr. Melaxin TX Ampoule RX powered by medical-grade Tranexamic Acid and a high concentration of Niacinamide (43,000 ppm). Specially formulated to target pigmentation at its source, the Dr. Melaxin TX Ampoule RX visibly improves uneven skin tone while supporting skin barrier health.

Whether you're a busy mom dealing with post-pregnancy melasma or sun-induced spots, this lightweight ampoule delivers targeted results with minimal effort.

Key Benefits:

• Fades freckles, dark spots, and melasma

• Contains 43,000 ppm Niacinamide for brightening and oil control

• Medical-grade Tranexamic Acid to reduce stubborn pigmentation

• Strengthens skin barrier with soothing, non-sticky formula

• Gentle enough for daily use

How to Use:

After cleansing and toning, apply 2–3 drops to face and gently pat to absorb. Use daily, morning and night. Don’t forget SPF during the day!

Ideal For:

• Moms experiencing hormonal pigmentation or dullness

• Anyone with uneven skin tone, sun spots, or acne scars

• Safe for all skin types

Salon-Level Protein Bonding Treatment at Home

Let's bring your postpartum hair back to life.
This deep-conditioning treatment is formulated with Bonding Peptide‑78 to rebuild broken keratin bonds, strengthen hair from within, and restore softness and shine in just minutes. Ideal for hair that’s been damaged by heat styling, coloring, or postpartum stress.

Why We Love It:

• Bonding Peptide‑78: Reconstructs disulfide bonds and restores hair structure

• Clinically proven: Boosts softness by 132% and breakage resistance by 129%

• Hydrolyzed barley protein, argan oil & sunflower seed oil: Smooth, hydrate, and add shine

• Revives brittle strands: Perfect for post-bleach or over-processed hair

• Light, non-greasy texture: Absorbs quickly without heavy residue or buildup

How to Use:

1. After shampooing, apply to towel-dried hair from mid-length to ends.

2. Massage gently to activate the bond-repairing formula.

3. Leave on for 1–3 minutes, then rinse thoroughly.

4. Use 1–3 times per week.
   Tip: Pair with the Dr. Melaxin Bondex Shampoo for optimal results.

Perfect For:

✔ Damaged or chemically treated hair
✔ Frizz-prone, coarse, or dry strands
✔ Moms looking for quick, effective, at-home hair revival

Salon-strength hair repair at home. This advanced protein-bonding shampoo uses Bonding Peptide‑78 and plant-derived proteins to reconnect broken keratin chains, replenish strength, and smooth dry, damaged hair.

Why We Love It

• Deep structural repair: Bonding Peptide‑78 rebuilds disulfide keratin bonds for lasting resilience.

• Multi-protein blend: Hydrolyzed soy, wheat, and rice proteins nourish, moisturize, and fortify hair from the inside. 

• With argan oil & panthenol: Delivers smoothing shine and locks in softness.

• Free from harsh ingredients: Gently cleanses without stripping, refreshing tresses while enhancing volume.

• Salon-grade results at home: Clinically shown to improve softness by 132% and strengthen hair by up to 129%.

How to Use

Wet hair, apply shampoo, and gently massage into scalp and lengths. Work into a light lather then rinse. Follow with Bondex Clinic conditioner for best results.

Perfect For

• Chemically treated, heat-damaged, or brittle hair

• Thin, frizzy, or coarse textures needing structure

• Anyone seeking at-home salon-quality repair and shine