{"product_id":"round-lab-birch-juice-moisturizing-uv-lock-spf-45-broad-spectrum-korean-sunscreen","title":"ROUND LAB Birch Juice Moisturizing UV LOCK SPF 45 – Broad Spectrum Korean Sunscreen","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eThe beloved Birch Juice sunscreen, made for the U.S. market.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eROUND LAB Birch Juice Moisturizing UV LOCK SPF 45 brings the lightweight, moisturizing feel the Birch Juice sunscreen line is known for into a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eU.S. OTC-registered Broad Spectrum SPF 45 formula\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDesigned exclusively for the U.S. market, this daily facial sunscreen provides broad spectrum UVA \u0026amp; UVB protection while maintaining a comfortable, hydrating texture that feels more like skincare than traditional sunscreen.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe lightweight essence texture blends easily into the skin with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eno white cast and no heavy, greasy finish\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, making it especially easy to wear every day and layer underneath makeup.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIt was also named \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eNBC Select’s #1 facial sunscreen\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e after its editors tested more than 100 sunscreens, earning praise for its lightweight hydration, comfortable finish, and everyday wearability.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWhy We Love It\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eBroad Spectrum SPF 45\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e UVA \u0026amp; UVB protection\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eU.S. OTC-registered sunscreen\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e developed specifically for the U.S. market\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLightweight, moisturizing essence-like texture\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e\u003cspan\u003eNo white cast\u003c\/span\u003e\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eComfortable, non-greasy finish\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLayers easily underneath makeup\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDesigned with sensitive and acne-prone skin in mind\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLow-irritation tested\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGerman Dermatest certified\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEasy to incorporate into an everyday skincare routine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eWhat Makes UV LOCK Different?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIf you already know ROUND LAB’s original Korean Birch Juice Moisturizing Sunscreen, you may notice that this one looks a little different.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBirch Juice Moisturizing UV LOCK SPF 45 is the U.S.-exclusive OTC sunscreen formulation.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIt was developed to maintain the moisturizing, comfortable skincare experience associated with the original Birch Juice sunscreen while meeting U.S. sunscreen requirements.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThat means you’ll see \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eBroad Spectrum SPF 45\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e on this version rather than the SPF\/PA labeling commonly found on Korean-market sunscreens.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eWho Is It For?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eA great everyday sunscreen for anyone looking for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eLightweight daily SPF without a heavy sunscreen feel\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHydration without an overly greasy finish\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eA sunscreen that disappears into the skin without white cast\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAn SPF that layers comfortably underneath makeup\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eA gentle daily option for sensitive or acne-prone skin\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eApply as the final step of your morning skincare routine after moisturizer.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eApply evenly to the face, neck, and other exposed areas before sun exposure. Reapply according to the directions on the product label, especially during prolonged sun exposure.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eUmma Bear Tip 🐻\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIf you loved the idea of Korean sunscreens because they feel more like skincare, this is a great example of what we’re excited to see more of: \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ea sunscreen created for the U.S. market without giving up that lightweight, comfortable K-beauty experience.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDaily SPF is much easier to stick with when you actually enjoy putting it on.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eGood to Know\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eU.S.-exclusive formulation:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e This is ROUND LAB Birch Juice Moisturizing \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eUV LOCK SPF 45\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, an OTC sunscreen developed for the U.S. market. It is different from the Korean-market version of ROUND LAB Birch Juice Moisturizing Sunscreen.\u003c\/span\u003e\u003c\/p\u003e","brand":"Umma Bear Shop","offers":[{"title":"Default Title","offer_id":53234768478489,"sku":null,"price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0891\/6398\/9273\/files\/roundlabsun0.jpg?v=1790099448","url":"https:\/\/www.ummabearshop.com\/products\/round-lab-birch-juice-moisturizing-uv-lock-spf-45-broad-spectrum-korean-sunscreen","provider":"Umma Bear Shop","version":"1.0","type":"link"}